seo-review
Perform a focused SEO audit on JavaScript concept pages to maximize search visibility, featured snippet optimization, and ranking potential
SEO Optimizer
Search Engine Optimization specialist for content strategy, technical SEO, keyword research, and ranking improvements. Use when optimizing website content, improving search rankings, conducting keyword analysis, or implementing SEO best practices. Expert in on-page SEO, meta tags, schema markup, and Core Web Vitals.
web-quality-audit
Comprehensive web quality audit covering performance, accessibility, SEO, and best practices. Use when asked to "audit my site", "review web quality", "run lighthouse audit", "check page quality", or "optimize my website".
roier-seo
Technical SEO auditor and fixer. Runs Lighthouse/PageSpeed audits on websites or local dev servers, analyzes SEO/performance/accessibility scores, and automatically implements fixes for meta tags, structured data, Core Web Vitals, and accessibility issues.
seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.
seo
Optimize for search engine visibility and ranking. Use when asked to "improve SEO", "optimize for search", "fix meta tags", "add structured data", "sitemap optimization", or "search engine optimization".
marketing-demand-acquisition
Multi-channel demand generation, paid media optimization, SEO strategy, and partnership programs for Series A+ startups. Includes CAC calculator, channel playbooks, HubSpot integration, and international expansion tactics. Use when planning demand generation campaigns, optimizing paid media, building SEO strategies, establishing partnerships, or when user mentions demand gen, paid ads, LinkedIn ads, Google ads, CAC, acquisition, lead generation, or pipeline generation.
free-tool-strategy
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing — useful for founders and technical marketers.
content-creator
Create SEO-optimized marketing content with consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or when user mentions content creation, brand voice, SEO optimization, social media marketing, or content strategy.
schema-markup
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," or "breadcrumb schema." For broader SEO issues, see seo-audit.
programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," or "building many pages for SEO." For auditing existing SEO issues, see seo-audit.
competitor-alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' or 'competitive landing pages.' Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. Emphasizes deep research, modular content architecture, and varied section types beyond feature tables.
seo-fundamentals
SEO fundamentals, E-E-A-T, Core Web Vitals, and Google algorithm principles.
seo-keyword-strategist
Analyzes keyword usage in provided content, calculates density, suggests semantic variations and LSI keywords based on the topic. Prevents over-optimization. Use PROACTIVELY for content optimization.
seo-cannibalization-detector
Analyzes multiple pages you provide to identify keyword overlap and potential cannibalization issues. Recommends differentiation strategies. Use PROACTIVELY when reviewing similar content.
programmatic-seo
Design and evaluate programmatic SEO strategies for creating SEO-driven pages at scale using templates and structured data. Use when the user mentions programmatic SEO, pages at scale, template pages, directory pages, location pages, comparison pages, integration pages, or keyword-pattern page generation. This skill focuses on feasibility, strategy, and page system design—not execution unless explicitly requested.
seo-content-planner
Creates comprehensive content outlines and topic clusters for SEO. Plans content calendars and identifies topic gaps. Use PROACTIVELY for content strategy and planning.
content-marketer
Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing. Master of modern content tools, social media automation, and conversion optimization using 2024–2025 best practices. Use PROACTIVELY for comprehensive content marketing.
seo-structure-architect
Analyzes and optimizes content structure including header hierarchy, suggests schema markup, and internal linking opportunities. Creates search-friendly content organization.
seo-authority-builder
Analyzes content for E-E-A-T signals and suggests improvements to build authority and trust. Identifies missing credibility elements. Use PROACTIVELY for YMYL topics.
seo-content-writer
Writes SEO-optimized content based on provided keywords and topic briefs. Creates engaging, comprehensive content following best practices. Use PROACTIVELY for content creation tasks.
schema-markup
Design, validate, and optimize schema.org structured data for eligibility, correctness, and measurable SEO impact. Use this when you want to add, fix, audit, or scale schema markup (JSON-LD). This skill evaluates whether schema should be implemented, which types are valid, and how to deploy safely according to Google's guidelines.
seo-snippet-hunter
Formats content to be eligible for featured snippets and SERP features. Creates snippet-optimized content blocks based on best practices. Use PROACTIVELY for question-based content.
seo-fundamentals
Core principles of SEO including E-E-A-T, Core Web Vitals, technical foundations, content quality, and how modern search engines evaluate pages. This skill explains *why* SEO works, not how to execute specific optimizations.
seo-content-refresher
Identifies outdated elements in provided content and suggests updates to maintain freshness. Finds statistics, dates, and examples that need updating. Use PROACTIVELY for older content.
seo-audit
Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance. Use when the user asks for an SEO audit, technical SEO review, ranking diagnosis, on-page SEO review, meta tag audit, or SEO health check. This skill identifies issues and prioritizes actions but does not execute changes. For large-scale page creation, use programmatic-seo. For structured data, use schema-markup.
SEO audit
Use when the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions 'SEO audit', 'technical SEO', 'why am I not ranking', 'SEO issues', 'on-page SEO', 'meta tags review', or 'SEO health check'. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.
programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," or "building many pages for SEO." For auditing existing SEO issues, see seo-audit.
site-architecture
When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," or "website planning." NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema-markup.
content-strategy
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.
schema-markup
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," "breadcrumb schema," "Google rich results," "knowledge panel," "star ratings in search," or "add structured data." Use this whenever someone wants their pages to show enhanced results in Google. For broader SEO issues, see seo-audit. For AI search optimization, see ai-seo.
AI SEO
Use this when a user wants to optimize content for AI search/answer engines, get cited by large language models, or appear in AI-generated answers. Also use when the user mentions terms like "AI SEO," "AEO," "GEO," "LLMO," "answer engine optimization," "generative engine optimization," "LLM optimization," "AI Overviews," "optimize for ChatGPT," "optimize for Perplexity," "AI citations," "AI visibility," or "zero-click search." This skill covers content optimization for AI answer engines, monitoring AI visibility, and improving the chance of being cited as a source. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.
Free Tool Strategy
Use this when the user wants to plan, evaluate, or build a free tool for marketing purposes — e.g., lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing and is useful for founders and technical marketers.
competitor-alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions "alternative page," "vs page," "competitor comparison," "comparison page," "[Product] vs [Product]," "[Product] alternative," or "competitive landing pages." Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. Emphasizes deep research, modular content architecture, and varied section types beyond feature tables.
blog-post
Use this skill when writing long-form blog posts, tutorials, or educational articles that require structure, depth, and SEO considerations
performance-analytics
Analyze marketing performance with key metrics, trend analysis, and optimization recommendations. Use when building performance reports, reviewing campaign results, analyzing channel metrics (email, social, paid, SEO), or identifying what's working and what needs improvement.
content-creation
Draft marketing content across channels — blog posts, social media, email newsletters, landing pages, press releases, and case studies. Use when writing any marketing content, when you need channel-specific formatting, SEO-optimized copy, headline options, or calls to action.
seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.
nextjs-developer
Use when building Next.js 14+ applications with App Router, server components, or server actions. Invoke for full-stack features, performance optimization, SEO implementation, production deployment.
documentation
Documentation Brief description for SEO and navigation
content-creator
Create SEO-optimized marketing content with a consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or when user mentions content creation, brand voice, SEO optimization, social media marketing, or content strategy.
marketing-demand-acquisition
Multi-channel demand generation, paid media optimization, SEO strategy, and partnership programs for Series A+ startups
marketing-mode
Marketing Mode combines 23 comprehensive marketing skills covering strategy, psychology, content, SEO, conversion optimization, and paid growth. Use when users need marketing strategy, copywriting, SEO help, conversion optimization, paid advertising, or any marketing tactic.
seoul-metro
Seoul Metro assistant for real-time arrivals, route planning, and service alerts (Korean/English)
keywords-everywhere
SEO keyword research and competitor analysis via Keywords Everywhere API. Use when you need to get search volume, CPC, competition data for keywords, find related keywords (PASF), analyze what keywords a domain/URL ranks for, or retrieve backlink data.
meta-tags-gen
Scan pages and generate missing meta tags. Use when improving SEO.
seoul-subway
Seoul Subway assistant for real-time arrivals, route planning, and service alerts (Korean/English)
seo-dataforseo
SEO keyword research using the DataForSEO API. Perform keyword analysis, YouTube keyword research, competitor analysis, SERP analysis, and trend tracking. Use when the user asks to: research keywords, analyze search volume/CPC/competition, find keyword suggestions, check keyword difficulty, analyze competitors, get trending topics, do YouTube SEO research, or optimize landing page keywords. Requires a DataForSEO API account and credentials in .env file.